420 Specific

If you haven’t purchased pot since high school or college, going to a dispensary can be equal parts delightful and overwhelming.

This 4/20, we want to celebrate the huge strides that have been made in the legal cannabis industry.

In Illinois’ growing marijuana industry, 4/20 is a way to get pot brands front and center with a new set of potential consumers, while educating people on local laws and products.

It’s not just companies from the liberal enclaves of California and Vermont who are partaking in 4/20 marketing campaigns. It’s also big, mainstream brands, such as Pepsi, Chipotle, Burger King and Denny’s, all of whom have alluded to 4/20 on social media in previous years.

Getting high on April 20th has transformed over the past five years from a “stoner holiday” to a more broadly accepted occasion, so retailers are getting prepared for long lines, crowds, and less experienced consumers who need more help.

Free “tipsy tow” services will be available Friday during California’s first 4/20 cannabis celebration with legalized recreational marijuana, according to AAA.

Recent News Articles

Wednesday March 20

Florida legalizes smoking medical marijuana - Cannabis News

in Politics

by Bruce Kennedy - Editor in Chief

Smoking medical marijuana is now legal in Florida. It's been a long time in the…

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Wednesday March 20

Seedo Partners With Israeli Kibbutz on Commercial Automated Cannabis Farming - Cannabis News

in Hi-Tech

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Seedo estimates that the project will produce at least 14 tons of dry cannabis buds…

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Wednesday March 20

Cannabis being studied as potential treatment for concussions and other brain injuries - Cannabis News

in Medical News

by Bruce Kennedy - Editor in Chief

Scientists hope CBD could ease symptoms associated with concussions and traumatic brain injury.

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Wednesday March 20

Illinois: Final Hemp Rules Will Allow Farmers To Plant Hemp This Summer - Cannabis News

in Cannabis News

by Bruce Kennedy - Editor in Chief

The Illinois Department of Agriculture has submitted their final draft of rules for the industrial…

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Thursday March 21

First Congressional Marijuana Vote Of 2019 Officially Scheduled For Next Week - Cannabis News

in Politics

by Bruce Kennedy - Editor in Chief

A bipartisan bill designed to protect banks that service the marijuana industry from being penalized…

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