The crop’s legalization could change the industry — and threaten cotton’s dominance.
The great migration from fashion to cannabis continues.
Fashion
A team of California denim experts are making big moves in the world of hemp fashion.
Hemp also has the opportunity to improve environmental conditions as well as practices in the fashion and textile manufacturing world.
"My whole life lately seems to be about hemp," says Lily Morgan.
Although cannabis is mostly prohibited throughout the continent, cannabis and CBD beauty is being embraced as part of a thorough skincare regime in some East Asian countries.
Remember that sophomore girl who could make a bong with an apple? Brett Heyman’s got her beat.
The son of immigrants from Hong Kong, Clement Kwan created Beboe in California because he loves ‘the plant, the industry, and everything about it.’
It’s the first high-end fashion brand that has entered the cannabis market, which is currently valued at around $6 billion, but is expected to reach $146.4 billion by 2024 as more states move to legalize it.
As the cannabis market broadens to include the minivan segment of the population, luxury brands like Barneys are hoping to take up the mantle of cool in the cannabis space.
