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Will hemp take over the plant-based food market?
Meat alternatives are on the rise globally. Could hemp take the lead as cannabis reform drives agricultural production?
Meat consumption is rising globally (starting with the U.S.). The American market alone is worth about $270 billion annually, out of a market worth about $1.5 Trillion dollars globally. Unfortunately this is also a vertical which is increasingly unsustainable from the climate change perspective—forget the moral issues involved. As Mr. Rogers famously said, he could not eat anything that had a mother.
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