WeedLife News Network

Hot off the press cannabis, marijuana, cbd and hemp news from around the world on the WeedLife News Network.
2 minutes reading time (443 words)

Why more and more Companies are betting on Cannabis Drinks

cannabis drink

Is the U.S. finally ready to give THC drinks a shot? Some industry experts think so.

Now that people are officially smoking more cannabis than tobacco, it’s time for companies to try to make a profit off cannabis drinks. Weed-infused beverages haven’t amassed much success, mainly because THC is difficult to present in liquid form but also because the drinks tend to taste like grass.

Now, there’s a variety of brands hoping to change things by creating THC-infused drinks and providing a new and more accessible method to get high. Still, these products are in their infancy.

CNBC reports that the market is slowly getting crowded, with various companies trying to be the first to crack the formula and deliver the first successful and mainstream THC drink. “The choice for consumers was not as wide in the past but now we’ve seen dozens of companies get involved in the cannabis beverage space,” said Amanda Reiman, VP of public policy research at cannabis analytics firm New Frontier Data.

Some of the biggest beverage companies in America are getting involved in the cannabis drinks space; Pabst Blue Ribbon, Anheuser-Busch, Constellation Brands, Lagunitas Brewing Company, and Ceria are some of the biggest names on the list. PBR is selling non-alcoholic cannabis drinks containing 10mg of THC. The drinks are available in pineapple, mango, strawberry, and lemon flavors, and, since cannabis remains federally illegal, are sold online or in dispensaries located in legal states.

While cannabis drinks have been brought up in the past, some experts are calling this moment unique, and the right time for the drink to have its breakthrough. “There have been multiple false starts for anointing beverages as the next big thing,” said Keef Brands CEO Travis Tharp. “But I think we’ve gotten to a point where we are showing that the year over year growth is something that is substantial.”

As is the case with new cannabis inventions, the lack of research is a problem, resulting in a laborious process that may take years to resolve. Still, as the plant continues in popularity, people will likely try out new forms of cannabis, even if they’re not aware of the possible side effects.

e-mail icon Facebook icon Twitter icon LinkedIn icon Reddit icon
Rate this article: 
Select ratingGive Why more and more Companies are betting on Cannabis Drinks 1/5Give Why more and more Companies are betting on Cannabis Drinks 2/5Give Why more and more Companies are betting on Cannabis Drinks 3/5Give Why more and more Companies are betting on Cannabis Drinks 4/5Give Why more and more Companies are betting on Cannabis Drinks 5/5
Authored By: 
Regional Marijuana News: 

Copyright

© 420 Intel

×
Stay Informed

When you subscribe to the blog, we will send you an e-mail when there are new updates on the site so you wouldn't miss them.

5 Surprising ways Hemp helps the Planet
Study finds Cannabis Consumers experienced less se...

Related Posts


WeedLife.com