The Virginia Cannabis Control Authority (CCA) is taking major steps to improve oversight of the state's medical cannabis program. With the recent implementation of a seed-to-sale tracking system powered by Metrc, the CCA now has real-time visibility into cannabis production, sales, and patient demand. For regulators, this is a milestone that strengthens compliance and builds trust with patients.
How the CCA Uses Seed-to-Sale Data
The Virginia Cannabis Control Authority (CCA) requires all medical cannabis pharmaceutical processors in the state to use the new tracking system. From the seed stage to the point of sale, every plant and product is monitored. This ensures the CCA can prevent illegal cannabis from entering the market while protecting patients with accurate and transparent data.
Between July and August, the CCA system recorded:
- 17,786 plants harvested.
- $29,942,138 in sales.
- 256,432 total transactions.
The CCA also found flower (buds) made up 47% of sales, followed by concentrates at 32%, infused edibles at 15%, and shake trim at 5%. This data allows the Virginia Cannabis Control Authority to track consumer preferences and adapt regulations to fit market realities.
CCA Improves Transparency for the Public
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