MONOGRAM, Jay-Z's much-hyped weed brand, finally makes its debut after a buzzy introduction back in October.
Back in October, not much was known about the brand, other than it was the brainchild of Jay-Z and Caliva, one of the largest cannabis brands in California, and that it had a mysterious, vibey website with Fela Kuti, Bob Marley and the Wailers, and OutKast snippets playing as "Sounds from the Grow Room."
Today, MONOGRAM announced that after 18 months selecting and cultivating strains, “MONOGRAM is finally ready to introduce its core collection of products to the world,” according to a press release.