WeedLife News Network

DENVER (AP) -- Snoop Dogg has his own line of marijuana. So does Willie Nelson. Melissa Etheridge has a marijuana-infused wine. As the fast-growing marijuana industry emerges from the black market and starts looking like a mainstream industry, there's a scramble to brand and trademark pot products.

There's a long and not-very-proud tradition of anti-drug advertising that gets ridiculed for missing the mark with young audiences.

Leafs by Snoop is using design to make marijuana appeal to upscale consumers.

Goodbye, plastic baggies: Snoop Dogg’s new line of marijuana products, Leafs by Snoop, looks like it’d be right at home amongst the artisanal chocolate bars at Whole Foods or the all-natural lotions at Kiehl’s.

Tying a celebrity's name to a brand can be a big deal for marketing. You see it with sportswear and cosmetics all the time.