Leafs by Snoop packaging. Image: Pentagram via TheAtlantic.com

Leafs by Snoop is using design to make marijuana appeal to upscale consumers.

Goodbye, plastic baggies: Snoop Dogg’s new line of marijuana products, Leafs by Snoop, looks like it’d be right at home amongst the artisanal chocolate bars at Whole Foods or the all-natural lotions at Kiehl’s.

 

And that’s no surprise, considering that the packaging was created by the powerhouse design firm Pentagram.

The investment in design is about much more than pretty labels or distinctive branding.

Click here to read the complete article

Katherine Schwab ~ The Atlantic ~

Recent News Articles

Monday May 27

Veterans Face Hurdles to Marijuana Access - Cannabis News

in Activism

by Bruce Kennedy - Editor in Chief

The VA does not allow its doctors to prescribe medical marijuana in states where it…

1110 hits

Monday May 27

Legal weed can raise the roof on home prices - Cannabis News

in Real Estate

by Bruce Kennedy - Editor in Chief

Experts suggest that property values get a contact high from retail marijuana because home buyers,…

1580 hits

Monday May 27

How California female cannabis entrepreneurs are overcoming hurdles in fledgling legal industry - Cannabis News

in Finance

by Bruce Kennedy - Editor in Chief

Female business owners face challenges starting and running cannabis operations, according to several such entrepreneurs…

1610 hits

Monday May 27

Has legal cannabis killed the bong? - Cannabis News

in Culture & Arts

by Bruce Kennedy - Editor in Chief

Under cannabis prohibition, nothing signified one’s love of the plant more than bongs – but…

1481 hits

Tuesday May 28

TSA Updates Marijuana Rules To Allow Hemp-Derived CBD On Flights - Cannabis News

in Law & Crime

by Bruce Kennedy - Editor in Chief

The Transportation Security Administration (TSA) updated its policy on cannabis over the Memorial Day weekend,…

1107 hits