A new wave of legal-weed entrepreneurs wants to put the dope in your doppio. And the potential profits from a mashup of coffee and caffeine are, well, high.
It was during an endless drive home from a camping trip in eastern Washington that entrepreneur Adam Stites came up with his latest product.
"What would happen if I infused heavy cream with cannabis, then mixed it with my coffee?" he mused. (“My VW van doesn’t go very fast, so I have a lot of time to think,” Stites explains.)
He road-tested the idea as soon as he got home. So strong was the first dose, Stites woke up 13 hours after he chugged a single cup.Nonetheless, his professional interest was piqued.
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Mark Ellwood ~ Bloomberg Business ~
